On June 2, 2025, Mount Etna, Europe's most active volcano, erupted dramatically, captivating observers and prompting comparisons with its storied past. This eruption, originating from the volcano's southeast crater, was marked by a significant pyroclastic flow—a fast-moving current of hot gas, ash, and volcanic matter—that traveled approximately two kilometers into the Valle del Leone. Such flows are rare for Etna, with the last comparable events occurring between 2014 and 2022.

The eruption was triggered by the collapse of part of the southeast crater, releasing lava flows and sending a dense ash plume several kilometers into the atmosphere. This sudden activity caused alarm among tourists on the volcano's slopes, though no injuries were reported. Despite the dramatic visuals, authorities confirmed that the eruption posed no danger to the population, as lava flows remained within natural containment zones.

Mount Etna's eruptive history spans over 2,700 years, with documented eruptions dating back to 1500 BCE. The volcano has experienced both effusive and explosive eruptions, with activity typically originating from multiple cones at its summit . One of the most significant historical eruptions occurred in 1669, when lava flows destroyed several villages and reached the city walls of Catania, causing widespread damage.

In recent years, Etna has exhibited frequent activity, with 14 eruptive episodes recorded since mid-March 2025. The June 2 eruption stands out due to the magnitude of its pyroclastic flow and the height of its ash plume, which reached several kilometers into the sky . While Etna's eruptions are often characterized by strombolian explosions and lava effusion, the presence of a significant pyroclastic flow in this event adds to its uniqueness.

Despite its volatility, Mount Etna continues to be a focal point for tourism and agriculture, thanks to its fertile slopes. The volcano's frequent activity serves as a reminder of the dynamic nature of our planet and the importance of monitoring and preparedness in volcanic regions.

For those interested in witnessing the June 2 eruption, a video capturing the event is available here.

Keep up with IAOVC activities with a FREE subscription to The Alfano Digest - the informative newsletter from IAOVC.  Sign up for it here.

Taking meaningful action in your community isn’t about grand gestures or having unlimited resources—it’s about using what you have, where you are, to make a difference. Whether you’re passionate about social justice, access to healthcare, environmental sustainability, or education reform, the key is turning your beliefs into tangible steps that create lasting impact. Too often, people assume they need to be in a position of power to drive change, but history proves that grassroots efforts are the foundation of every major movement. The truth is, being a force for good starts with one simple decision: to show up and do the work.

Start by Educating Yourself and Others
Before you can truly make an impact, you need to understand the issues you care about. This means going beyond social media headlines and digging into books, documentaries, and firsthand accounts of those affected. The more informed you are, the more effectively you can advocate for meaningful solutions rather than surface-level fixes. Education isn’t just personal—it’s communal. Sharing reliable information with friends, family, and neighbors can inspire others to get involved, creating a ripple effect of awareness and action.

Volunteer Where It Matters Most
One of the most direct ways to be a force for change is to give your time to organizations doing the work on the ground. Every cause needs people willing to step up, whether that means serving meals at a shelter, tutoring students, or participating in environmental clean-ups. Volunteering not only provides immediate support to those in need, but it also connects you to a network of like-minded individuals who share your passion. Beyond that, it offers firsthand insight into the struggles and challenges of your community, making your advocacy more informed and personal.

Use Your Skills to Contribute in Unique Ways
You don’t have to fit into a traditional activist mold to make a difference—your unique skills can be a powerful tool for change. Healthcare professionals, for example, play a crucial role in strengthening their communities by providing quality care and advocating for better public health. If you’re a nurse, earning an RN to BSN online degree allows you to enhance your expertise and improve patient outcomes—all while continuing to serve your community. Whether you’re a writer amplifying unheard voices, a tech expert building platforms for social good, or a nurse deepening your impact through education, the key is identifying where your talents align with community needs and applying them with intention.

Support Local Businesses and Initiatives
Where you spend your money is a direct reflection of your values. Supporting businesses owned by marginalized communities, purchasing from ethical sources, and investing in local initiatives can reshape the economic landscape of your neighborhood. Large-scale change often starts with small shifts in daily habits—choosing to shop at a community bookstore instead of a corporate giant, for instance, keeps resources within your neighborhood. When you put your money behind the causes you believe in, you create demand for ethical and sustainable practices.

Engage in Policy and Advocacy Work
Change isn’t just about grassroots action; it’s also about shaping the policies that govern your community. Many people underestimate their power when it comes to influencing local decisions, but city council meetings, school board discussions, and state legislatures are accessible to those willing to participate. Calling representatives, signing petitions, and even running for local office can amplify your voice in ways that individual actions alone cannot. Even if you don’t consider yourself a “political person,” policies shape everyday life—getting involved ensures that your community’s needs are represented.

Create and Strengthen Community Networks
No one drives change alone. Building relationships with others who share your passion makes your efforts more effective and sustainable. Hosting community meetings, joining local action groups, or even starting conversations with neighbors can create a collective force for progress. Collaboration allows for resource-sharing, fresh ideas, and a stronger sense of unity, which can sustain long-term activism. The stronger your community bonds are, the more resilient you’ll be in facing challenges together.

Commit to Long-Term, Consistent Action
Sporadic activism, while valuable, doesn’t create the lasting change that communities need. Real impact comes from consistency—showing up even when the excitement fades and progress seems slow. Whether it’s continuing to volunteer, donating regularly, or checking in with policymakers, long-term commitment is what transforms temporary efforts into lasting improvements. Change is rarely instant, but persistence ensures that the work continues beyond a single event or movement.

Every action you take in your community is a step toward a brighter future. By choosing to engage, advocate, and contribute, you become a catalyst for change, inspiring others to follow suit. Your efforts weave a tapestry of resilience and hope. As you continue to invest in your community, you help create a legacy of empowerment and progress that will benefit generations to come.

Join the Italian American ONE VOICE Coalition and be a part of the movement to restore Italian American civil rights across America.

Lifelong learning is crucial for community leaders seeking to maintain their effectiveness and adaptability in leadership roles. It offers a foundation for continuous improvement and the development of new skills essential for navigating complex challenges. As leaders engage in ongoing education, they not only enhance their own capabilities but also set a powerful example for others in their communities. Here are some tips to get you started, courtesy of the Italian American ONE VOICE Coalition.
Navigating Change with AgilityThe only constant in life is change, and for community leaders, being agile is crucial to effectively managing transitions and unexpected challenges.

• Adopt a flexible mindset: Stay open to new ideas and approaches, and be willing to adjust your strategies as circumstances evolve.
  
• Stay informed about trends: Regularly update yourself on global and local trends that could impact your community, from economic shifts to technological advancements.
• Engage with diverse perspectives: Actively seek out opinions and insights from people with different backgrounds and expertise to broaden your understanding and adaptability.
• Participate in scenario planning: Regularly engage in exercises that anticipate future possibilities, which can help you react more swiftly and effectively when changes occur.

Furthering Your EducationContinuing formal education can provide community leaders with fresh insights and knowledge, keeping them relevant and well-informed.

• Enroll in leadership courses: Many universities and institutions offer specialized courses that focus on governance, public administration, and policy development.
• Earn an online computer science degree: This is a good option if you’d like to have a deeper understanding of technology solutions that address community problems and improve operational efficiencies.
• Attend local seminars and lectures: These can be a rich source of information and inspiration, providing leaders with new ideas and networking opportunities.
• Pursue certifications: Relevant certifications in areas such as project management or conflict resolution can enhance your skills and credibility.

Enhancing Communication SkillsEffective communication is the cornerstone of successful leadership. Lifelong learning enhances a leader’s ability to convey messages clearly and motivate others.

• Practice active listening: Focus on truly hearing and understanding the views of others, which in turn can improve your own communication clarity.
• Attend workshops: Participate in workshops that focus on non-verbal communication, public speaking, and digital communication platforms.
• Write regularly: Whether through blogs, articles, or newsletters, writing helps clarify thoughts and communicate more effectively with your audience.
• Learn a new language: This not only opens up direct lines of communication with more community members but also encourages cultural empathy.

Building a Support NetworkA strong network can provide support, diverse insights, and opportunities for collaboration, all of which are beneficial for effective leadership.

• Join professional associations: These organizations can offer valuable resources, connections, and professional development opportunities.
• Create peer learning groups: Engage with other leaders to exchange ideas, challenges, and strategies in a structured way.
• Attend community forums: These events are great for networking and understanding the needs and aspirations of your community.
• Leverage social media: Use platforms like LinkedIn to connect with other leaders and professionals who can provide support and insight.

Promoting Innovation and CreativityLifelong learning fosters a culture of innovation, which is critical in solving community issues creatively and efficiently.

• Encourage creative problem solving: Introduce regular brainstorming sessions that encourage unconventional ideas and solutions.
• Implement new technologies: Stay abreast of technological advancements and consider how they can be utilized within your community.
• Foster a culture of learning: Promote learning opportunities within the community to inspire others and stimulate collective creativity.
• Collaborate with local universities and tech hubs: These collaborations can bring fresh ideas and innovative approaches to community projects.

Lifelong learning equips community leaders with the tools they need to lead effectively and respond to evolving demands. It fosters resilience and innovation, essential qualities for guiding diverse and dynamic communities. By embracing continuous education, leaders ensure they remain impactful and relevant, inspiring progress and positive change in their communities.
Visit the Italian American ONE VOICE Coalition's website today to learn about our mission of fighting discrimination while defending Italian American heritage and civil rights and learn how you can get involved.

Image via Pexels

New Year’s Eve in Italy, or La Festa di San Silvestro, is nothing short of magical. The night brims with traditions that mix old superstitions, family warmth, and festive fun. Here’s a peek into how Italians say “arrivederci” to the old year and “ciao” to the new!

Red for Luck (and Love!)
Donning red underwear isn’t just for fashion—it’s a time-honored Italian tradition believed to bring good fortune and romance in the coming year. So, if you’re in Italy on December 31st, don’t be surprised to see lingerie stores showcasing a sea of red in their displays.

Feasting Italian Style
The centerpiece of the evening is, of course, the feast. Italians sit down to a lavish dinner. Lentils, symbolizing wealth and prosperity (they resemble coins, after all), are a must. Pair them with cotechino (a large, juicy pork sausage) or zampone (stuffed pig’s trotter), and you’ve got a plate full of delicious good fortune!

Out with the Old
In some regions, people literally throw the old year out—by tossing unwanted items out of their windows! While this tradition is fading (and might not be great for the car below), it’s a reminder to start fresh and leave negativity behind.

Fireworks and Prosecco
No Italian New Year’s celebration is complete without fireworks lighting up the night sky. As the clock strikes midnight, glasses of bubbly Prosecco are raised high, and the joyous shouts of “Buon Anno!” echo in the streets.

Whether it’s through feasting, fireworks, or some lucky red undies, Italians know how to welcome the new year with style, love, and a sprinkle of superstition. The Italian American One Voice Coalition wishes you felice Capodanno!

In furtherance of our continuing efforts to bridge cultures, in an unprecedented move, Italian American organizations from around the country have joined together to urge greater recognition of November as National Native American Heritage Month.  This is as a result of the ongoing alliance formed earlier this year among Native Americans, Italian Americans and other groups in monthly, virtual meetings called “Solidarity Sessions – Bridging Cultures Against Cancel Culture” – (the “Solidarity Sessions”).

November was declared National Native American Heritage Month, on August 3 1990 by President George H.W. Bush “…to call upon Federal, State and local Governments, groups and organizations and the people of the United States to observe such month with appropriate programs, ceremonies and activities.”

The Solidarity Sessions, held monthly since March of 2024, bring different groups together, in unity, to oppose the cancel culture affecting so many.  Leaders of the Native American Guardian’s Association (“NAGA”), representatives of Italian American organizations from around the country, and other groups collaborate to foster understanding, promote dialogue and build solidarity among diverse groups facing challenges from cultural erasure and historical revisionism.  At the November Solidarity Session, it was unanimously decided that, to further this unity effort, all groups should promote greater recognition of November as National Native American Heritage Month.
 
The following organizations, with their representatives that attended the Solidarity Session, as well as individuals, are participating in this initiative (alphabetical order):
 
Association of Italian American Educators: Josephine Maietta, President
Colorado Italian American Foundation: Jerry Carleo, Chairman
Commission for Social Justice, OSDIA: Robert Ferrito, President – Dr. Mary Kovach, VP
Greater Westfield UNICO Chapter: Gene Jannotti, Vice President
Italian American Alliance: Thomas Damigella, Executive Vice President
Italian American Defense League of CT: Matthew Guarneri, President
Italian American One Voice Coalition: Andre’ DiMino, President – Tony Santarelli, Director
McLean UNICO Chapter: Anthony Andreoli, President
Rafael Ortiz, Author of “Columbus the Hero” and other books on Christopher Columbus
Raritan Valley UNICO Chapter: Tara DeLeon, Past President
Scranton UNICO Chapter: Dr. Peter Cognetti, Immediate Past President
St. Thomas Knights of Columbus: George Nieves, President
Transportation Columbia Association Brooklyn:  Leonardo Timpone, VP
UNICO National: Anthony Bengivenga, President – Dr. Ann Walko, Past National President
UNICO National Anti-Bias Committee: James Scanelli, Chairman
 
Native American, Italian American and other communities share a common experience of marginalization, misrepresentation and the damaging effects of cancel culture. Fundamental to NAGA’s cause is responding to misconceptions on Native American names and imagery, while Italian Americans are dedicated to preserving Columbus as the iconic symbol of their heritage and culture.  Both groups have faced historical injustices and stereotypes that continue to impact their communities today. By joining forces, they aim to confront the harmful effects of cancel culture and reclaim their narratives.  They invite other groups and communities to join as well to create a broad alliance to oppose cancel culture. The Solidarity Sessions are coordinated by the Italian American One Voice Coalition (“IAOVC”).  The next Solidarity Session will be January 21, 2025 at 8 PM EST – to participate register at www.thesolidaritysessions.com.

When most people hear the words – civil rights - the very last group that comes to mind is Italian Americans.  Most people see us as an example of an ethnic group that made a very successful assimilation into American society.  It is true that we have made great strides since our ancestors first arrived on these shores, but this is only because we had advocates in our community that fought hard for our civil rights.  We cannot forget that our ancestors were met with great hostility when it came to employment, housing, education and almost every other area.  Many times, these hostilities were acts of violence such as lynchings.  We can never forget the largest mass lynching in the United States occurred in New Orleans where 11 innocent Italian American men were lynched for a crime they didn't commit.  This does not include many others who also perished on that same day, as well as many other lynchings in other cities.

The Right to Celebrate Our Heritage
Today, we have a different kind of civil rights battle occurring right before our eyes.  It is a civil rights battle for the right to celebrate our heritage without undue interference from radical government officials.  This is a right every other ethnic group in America has except us.  We are either free or we are not, we have equality, or we don't, we either have civil rights or live in a dictatorship.

There is no such thing as being a little free, no such thing as being a little equal. But that is where we stand today.  We see evidence of this all over the country, from California to Massachusetts, and even New York! Governors, Mayors, City Councils and school districts are using government power to strip our civil rights. Renaming Columbus Day to another ethnic holiday or any other holiday is institutional discrimination and we need to put an end to this antidiverse movement.  These politicians are acting under the color of law to target our culture and heritage and it's about time we start fighting for our civil rights, our right to liberty and our right to be treated equally.

Are We Really Free?
The very definition of liberty according to Oxford is “The state of being free within society from oppressive restrictions imposed by authority on one's way of life, behavior, or political views”.   If Columbus Day is a celebration of Italian American heritage, and government officials use their power to rename or eliminate it, are we really free?  We have a fundamental liberty interest to celebrate our ethnic culture the way we see fit. The way we have done so for over 100 years. So, I ask you this question again...Do Italian Americans have liberty?  The correct answer is NO!  How can we have liberty if government is dictating what we can and can't celebrate, what we can and can't name the holiday.  This is depriving us of our right to liberty, our right to equality and the only way to stop it is to have a civil rights movement across the country.   But we can only have a movement if our community knows their civil rights.

This is a crucial point you should understand and consider.  How many know that we are a protected class covered under the 14th Amendment equal protection clause?

A Protected Class...
Our research indicates this has been the case since at least the 1980s.  According to several cases, “Italian Americans” are "recognizable" and "distinct," and appear to have been "singled out for different treatment under the laws, as written or applied." Castaneda v. Partida, 430 U.S. 482, 494, 97 S. Ct. 1272, 1280, 51 L. Ed. 2d 498 (1977):
               “Italian Americans share a common ancestry in Italy, a common cultural and religious heritage there and here, and they often still share a common language. They are identifiable, in part, by their characteristic last names.”
            “The court takes judicial notice that Italian Americans are considered in this district to be a recognizable and distinct ethnic group, commonly identified by their last names and by their neighborhoods. These qualities are sufficient to render Italian Americans no less cognizable than the other groups who have already been recognized as cognizable for equal protection purposes.”
            “Italian Americans are also shielded by the equal protection clause's prohibition against discrimination on the basis of ancestry”
                 “It can therefore be confidently concluded that the Court meant ‘cognizable racial groups’ to include a variety of ethnic and ancestral groups subject to intentional discrimination, including Italian Americans.”

Defenders of our Heritage and Civil Rights
The Italian American ONE VOICE Coalition (“IAOVC”) is dedicated to defending and protecting our great Italian American heritage and culture.  But we need more warriors to join with us in our efforts!

Italian American organizations can join as “Organization Members” of the Coalition and individuals can join as “Individual Members.”

Thank you!!!!
The New Hampshire Governor and State Legislature did the right thing - they passed a LAW that requires New Hampshire cities and towns to recognize the second Monday in October as COLUMBUS DAY - BRAVO!!!

Hall of Fame???
It is only fitting that our organization, IAOVC, elected Governor Sununu and the State Legislature to the IAOVC Hall of Fame for passage of HB 1014, which mandates, by state law, that cities and towns are now required to recognize Columbus Day on the second Monday in October.  A number of cities and towns that previously replaced the holiday’s name with Indigenous Peoples Day are now required to use the holiday’s official title of Columbus Day.

We are extremely pleased and happy that Governor Sununu and the State Legislature took this critically important action to correctly recognize the single most iconic day for Italian Americans, and actually all Americans.  We now urge the rest of the states to follow New Hampshire's leadership and do the right thing by officially recognizing the Columbus Day Federal Holiday.  Yes, the Governor and State Legislature of New Hampshire deserve to be recognized on the IAOVC Hall of Fame.

Indigenous Peoples Day
There are a number of locales across the country that have replaced Columbus Day with Indigenous Peoples Day.  The primary reason is due to fabricated facts and falsehoods perpetrated by Howard Zinn.  He was a self-declared Marxist and anarchist who hated our great country.  He published a textbook in 1980 that totally distorted the facts about Columbus and our founding fathers in his goal to denigrate Western culture.  Well, his efforts did bear fruit, with generations who have been brainwashed with these false facts that have been totally debunked by scholars and authors using primary sources and accurate historical records.

Alliance with Native Americans
To help in countering the misguided efforts to replace Columbus Day with Indigenous Peoples Day, a groundbreaking alliance was initiated.  IAOVC joined with other Italian American groups in a historic alliance with the Native American Guardian’s Association (“NAGA”) to oppose the cancel culture affecting all groups.  IAOVC hosts a monthly virtual meeting -  “The Solidarity Sessions – Bridging Cultures Against Cancel Culture” with leaders of NAGA, Italian Americans and other groups to foster unity and not division.

Thanks New Hampshire!
Columbus Day, a US Federal holiday, is revered by generations of Italian Americans as an atonement and apology to Italian Americans who were subjected to abject discrimination, denigration and lynchings – the largest single-day lynching in America of 11 innocent Italian Americans occurred in New Orleans in 1891.  In 1892, then President Benjamin Harrison declared that the 400th anniversary of Columbus’ arrival in the new world be celebrated as Columbus Day to counter the negative treatment of Italian Americans so prevalent in those times.  Later it was declared a Federal Holiday, as it remains today.  And, now, finally, one State has done the right thing and officially recognized, by state law, that Columbus Day is preserved in New Hampshire.  GRAZIE!!!

They made it happen!
It was the Friends of Italian Americans ("FIA") a New Hampshire-based non-profit organization that made this happen.  The motto of the FIA is "Shining a light on America's past, brightens America's future" - We couldn't agree more!  And the FIA certainly did so with this effort. We salute the members of the FIA for this accomplishment.  To learn more about the FIA visit the website:  https://friendsofia.org/

We must go on!
This is a great milestone, but we can't stop here!  IAOVC is dedicated to defending Italian American heritage, culture and civil rights.  You can help by joining as a member, organization member or by donating to support our efforts.  Unfortunately, there is no political correctness when it comes to Italian Americans - stereotyping is ubiquitous and our iconic symbol Christopher Columbus is still attacked.  Help IAOVC in its mission to defend our heritage!

Andre' DiMino, President IAOVC

The recently created alliance between the Italian American One Voice Coalition (“IAOVC”) and the Native American Guardian’s Association (NAGA) marks an unprecedented milestone in the fight against what many perceive as the detrimental effects of cancel culture. This collaboration underscores the importance of preserving cultural heritage and ensuring that the narratives of various communities are respected and upheld.

Cancel culture, often defined as the practice of withdrawing support for public figures and companies after they have done or said something considered objectionable, has greatly expanded its reach to include the reevaluation and erasure of historical symbols, figures, and traditions. For Italian Americans and Native Americans, this phenomenon has led to the removal of culturally significant symbols and observances, such as Columbus Day and the names of sports teams like the Redskins.

Columbus Day is a critical point of pride for Italian Americans. For many Italian Americans, Columbus Day is not only a celebration of their heritage but also a recognition of their contributions to the development of the nation. Moreover, it is an atonement and apology for the discrimination and denigration experienced by generations past, most pointedly, the 1891 lynching of 11 innocent Italian Americans in New Orleans and other lynchings during that period.  The movement to replace Columbus Day with Indigenous Peoples' Day has been seen by some as an attempt to erase this significant part of their cultural identity. While it is essential to acknowledge and respect the history and suffering of Native Americans, many Italian Americans feel that the outright cancellation of Columbus Day negates their heritage and contributions.  Through this new alliance, NAGA agrees that Columbus Day should not be eliminated.

Similarly, Native Americans have faced the removal or renaming of symbols and mascots that have been part of the American lexicon and sports culture for decades. One of the most notable examples is the change of the Washington Redskins' name. For many Native Americans, the name "Redskins" and other similar symbols are not derogatory terms but foster a sense of pride and recognition. The removal of these symbols, often decided without comprehensive consultation with the greater Native American population, is perceived as an erasure of their presence and influence in American history and society.  And, IAOVC supports NAGA in the pursuit of maintaining these culturally important symbols of Native Americans.

The alliance between IAOVC and NAGA is significant for several reasons. First, it brings together two communities that have historically had limited interaction, fostering a sense of unity and mutual support. By joining forces, these groups can amplify their voices, making it clear that cultural heritage and identity are not issues to be handled unilaterally by external forces but require the input and agreement of the communities involved.

Second, this alliance highlights the importance of dialogue and understanding. Both organizations recognize the need to educate the broader public about the significance of their cultural symbols and the reasons they should be preserved.

Lastly, this partnership sets a precedent for other cultural and ethnic groups facing similar challenges. It demonstrates that unity and collaboration can be powerful tools in advocating for the preservation of cultural identity in the face of a growing trend towards cancel culture. By working together, marginalized communities can ensure their voices are heard and their histories are honored.

The alliance between the Italian American One Voice Coalition and the Native American Guardians Association is a crucial development in the ongoing debate over cancel culture. It emphasizes the importance of preserving cultural heritage, promotes dialogue and understanding, and sets an example for other groups facing similar challenges. This collaboration is not just about opposing cancel culture but about advocating for a more inclusive and respectful approach to cultural representation and history.  All are invited to participate in the monthly online meetings with NAGA and IAOVC – The Solidarity Sessions – “Bridging Cultures Against Cancel Culture.”  Visit www.thesolidaritysessions.com to register for the next online meeting.

In addition to Native Americans and Italian Americans, NAGA is inviting other groups to join this important alliance against cancel culture.  Visit nagaeducation.org/general-9-1 and join the Seven Generations Alliance.

The decision to open a local business presents both immense opportunities and a spectrum of challenges. Being proactive, informed, and well-prepared can be the key differentiators between success and stumbling blocks. A rigorous research phase and a solid preparation strategy can significantly enhance the probability of your business's success. In this article, Italian American One Voice Coalition sheds light on the pivotal steps necessary for the effective research and preparation of launching your local business.

Start by Researching Regulations
Each municipality, whether it's a quaint town or bustling city, establishes its distinct rules and directives designed specifically for businesses operating within its boundaries. Diligently acquainting yourself with these regulations is paramount, as they serve as the foundational pillars for any business endeavor.
By grasping the nuances of local ordinances, zoning regulations, and industry-related directives, entrepreneurs ensure that their business functions legally and aligns seamlessly with the standards and aspirations of the community. This safeguards against potential legal pitfalls and positions the business for greater acceptance and success within the locale.

Get Necessary Licenses and Permits
Before opening the doors of a local business, one must secure the essential licenses and permits. This process, although seemingly bureaucratic, is crucial in legitimizing operations. From health department permits to sales tax licenses, ensure all necessary paperwork is in place. This avoids legal complications and instills trust in customers and other stakeholders.

Put Great Thought Into Your Location
A business's location serves as a beacon, influencing its prominence and ease of access for potential customers. In the decision-making process for choosing the ideal spot, entrepreneurs must weigh elements like the volume of pedestrian movement, adjacency to complementary businesses, the availability of parking facilities, and the characteristics of the nearby population.Securing a location that harmoniously aligns with the business's model and intended audience sets the stage for initial attraction, and fosters sustained patronage. Thus, the right location can act as a cornerstone, bolstering the business's growth trajectory and fostering long-term success.

Implement a Foolproof Accounting System
Financial clarity and accountability are the lifeblood of any successful local business. Implementing an accounting system is instrumental in monitoring expenses, recording income, and understanding profit margins. Beyond mere record-keeping, a well-structured accounting system provides insights that drive strategic business decisions.

Draft a Solid Marketing Plan
Even the best of businesses need visibility and recognition to thrive. Drafting a thorough marketing blueprint enumerating strategies to reach potential customers is indispensable. Such a plan should cater to both online and offline audiences, leveraging platforms like local newspapers, community bulletin boards, and social media.

Preparing for Your Business
If you have reservations about launching your business right now, going back to school for a business degree could be a wise decision. Whether you choose to specialize in accounting, business, communications, or management, the skills you learn will equip you to avoid common mistakes and enhance your business acumen.

This resource could help bridge the gap between your current knowledge and the expertise needed to successfully manage and grow a business. Additionally, online degree programs offer the flexibility to both run your business and attend classes simultaneously, ensuring you don’t have to choose between advancing your education and pursuing your entrepreneurial ambitions.

Pursue Charitable Initiatives
Integrating philanthropy into business operations can have multifaceted benefits. Local businesses that support charitable causes give back to the community they operate in and engender a sense of trust and admiration among residents. Such initiatives can position the business as a responsible and caring entity, fostering both customer loyalty and a positive brand image.

Setting the stage for a thriving local business requires a balance of rigorous research and proactive preparation. By ensuring regulatory compliance, establishing a strong financial foundation, choosing the right location, and devising an effective marketing strategy, entrepreneurs can pave the way for a successful business journey. Furthermore, intertwining the essence of community and charity into the business fabric can yield unparalleled benefits. As you navigate the road to launching your local enterprise, remember that success often lies at the intersection of preparedness and adaptability.

Italian American One Voice Coalition is a national network of activists enabling the Italian American community to act as one united voice when dealing with defamation, discrimination and negative stereotyping. Visit our website to learn more and to support the organization with your tax deductible donation!

Introduction
IAOVC maintains an active schedule throughout the year in support of its mission.  After the passing of its founder and president, Dr. Manny Alfano in 2022, a dinner was held to commemorate IAOVC’s 30th Anniversary and as a memorial to Dr. Alfano.   A new slate of officers took the helm and the Board committed to continuing the mission of IAOVC.  Below are some selected highlights of the activities of IAOVC in 2023.  Dr. Alfano’s newsletter, The Alfano Digest, was resumed, thanks to IAOVC VP Frank Lorenzo.
 
November – 2023 – National
IAOVC launched opposition to US Senate Bill S-2970, sponsored by 13 Senators seeking to eliminate Columbus Day and replace it with Indigenous Peoples Day.  IAOVC held an emergency video meeting with organizations across the country to begin a phone campaign seeking to have the Bill defeated.
 
October 2023 – National
Again this year, IAOVC launched a vigorous media outreach campaign to preempt the annual attacks that occur against Columbus Day.  IAOVC’s new President, Andre’ DiMino, made numerous TV, radio, and podcast appearances to dispute the false allegations against Columbus and defend Italian American civil rights. These included TV interviews on Fox News Live and Currents News.  Radio interviews on the syndicated Simon Conway Show WHO 1040 Iowa; Len Berman & Michael Reidel Show WOR 710 NYC; Debbie Nigro Show WGCH 1490 CT; The Columbus Day Special WRMI, FL; and, The Drew Mariani international podcast.  In addition, DiMino was the TV guest host of the Morris County Columbus Day Parade.
 
September 2023 - Apopka, FL
Residents contacted IAOVC about a proposed bill to eliminate Columbus Day to replace it with Indigenous Peoples Day.  IAOVC launched a campaign to contact local officials.  IAOVC advised that Columbus is an iconic symbol to Italian Americans; provided facts disputing the false narrative about Columbus; informed that August 9 is International Indigenous Peoples Day, as declared by the UN; advised that Italian Americans are a cognizable group under the 14th Amendment of the Constitution; and, warned that placing one group over another is discrimination, violating Italian American civil rights.  The campaign was successful – the vote preserved Columbus Day and declared August 9 as Indigenous Peoples Day in that city.
 
August 2023 – St. Louis, MO
IAOVC was contacted about a popular radio host on KSHE who made a disparaging on-air stereotype about Italian American women.  Andre’ DiMino, IAOVC President contacted management of KSHE and CEO of its corporate owner, Hubbard Radio.  He advised that such a blatant stereotype should not be broadcast; it is unacceptable; and, should be publicly retracted with an on-air apology.  IAOVC was pleased to receive a response from the CEO and management that they agreed this was unacceptable and would address the matter.  The radio host was apologetic and issued that on-air apology.  IAOVC commended them for doing the right thing.
 
May 2023 – Federal Litigation
As a result of continued filing of responses and briefs to the federal court, IAOVC received notification that its landmark federal suit against West Orange, NJ for removing the Columbus monument moved a step closer to success.  The Federal court finally declared that IAOVC had standing to sue on behalf of its members.  IAOVC filed the federal suit in September of 2020 through the efforts of IAOVC members and a team of attorneys. They joined together to take this legal stand on behalf of Italian Americans who endured widespread destruction and removal of Columbus statues and monuments around the country.
 
January 2023 – Toms River, NJ
Due to a concerted effort by IAOVC coordinating other organizations in the effort, the Toms River School District issued its 2023-2024 school calendar with Columbus Day preserved.  It was planned to be eliminated for the new school year.  IAOVC launched extensive PR, social media and email campaigns in opposition.  IAOVC members attended school board meetings and made public statements on the official record opposing the elimination of Columbus Day.  When the new school calendar was issued with Columbus Day preserved, IAOVC issued a public statement thanking the school board.